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Consumer behavior / Harold W. Berkman.

by Berkman, Harold W | Lindquist, Jay D | Sirgy, M. Joseph.

Publisher: [S.l.] : NTC Business Books, 1997Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 BER (2).
Consumer behavior / Harold W. Berkman.

by Berkman, Harold W | Lindquist, Jay D | Sirgy, M. Joseph.

Publisher: [S.l.] : NTC Business Books, 1997Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 BER (1).
Integrated marketing communications : a systems approach / M. Joseph Sirgy.

by Sirgy, M. Joseph.

Edition: 1st ed. Publisher: [S.l.] : Prentice Hall College Div, 1997Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.802 SIR (2).
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