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Consumer behavior : and marketing strategy / J. Paul Peter.

by Peter, J. Paul | Olson, Jerry.

Edition: 7th ed. Publisher: [S.l.] : McGraw-Hill/Irwin, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.834222 PET 2004 (1).
Why we buy : the science of shopping / Paco Underhill.

by Underhill, Paco.

Publisher: [S.l.] : Simon & Schuster, 1999Online access: Amazon.com | Amazon customer reviews Availability: No items available : Lost (1).
Consumers / Eric J Arnould.

by Arnould, Eric J | Price, Linda | Zinkhan, George M.

Edition: 2nd ed. Publisher: [S.l.] : McGraw-Hill/Irwin, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 ARN (1).
Internet marketing : strategy, implementation and practice / Dave Chaffey.

by Chaffey, Dave | Mayer, Richard | Johnston, Kevin | Ellis-Chadwick, Fiona.

Publisher: [S.l.] : Financial Times Management, 2000Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 CHA (1).
Electronic marketing and the consumer.

by Peterson, Dr. Robert A.

Edition: illustrated edition ed. Publisher: [S.l.] : Sage Publications, Inc, 1997Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 ELE (1).
Strategic internet marketing / Susan Dann.

by Dann, Susan | Dann, Stephen.

Edition: 1st ed. Publisher: [S.l.] : John Wiley & Sons Inc, 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 DAN (1).
Introduction to E-commerce : with E-commerce powerweb / Jeffrey Rayport.

by Rayport, Jeffrey | Jaworski, Bernard.

Edition: 2nd ed. Publisher: [S.l.] : McGraw Hill Higher Education, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 JEF (1).
Marketing channels : a relationship management approach / Lou E Pelton.

by Pelton, Lou E | Strutton, David | Lumpkin, James R.

Edition: 2nd ed. Publisher: [S.l.] : McGraw-Hill/Irwin, 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 PAL (2).
Global marketing : foreign entry, local marketing and global management / Johny Johansson.

by Johansson, Johny.

Edition: 4th ed. Publisher: [S.l.] : McGraw Hill Higher Education, 2005Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 JOH (1).
Internet marketing and promotions.

Publisher: [S.l.] : Pustak Mahal, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 KEN (1).
Internet marketing / Carolyn Siegel.

by Siegel, Carolyn.

Publisher: [S.l.] : Houghton Mifflin Company, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 SIE (1).
High-performance interactive marketing / Christopher Ryan.

by Ryan, Christopher.

Publisher: [S.l.] : Racom Communications, 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 RYA (1).
Effective promotional planning for E-business / Cathy Ace.

by Ace, Cathy.

Publisher: [S.l.] : Butterworth-Heinemann, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8402854678 ACE (1).
Marketing across cultures / Jean-Claude Usunier.

by Usunier, Jean-Claude | Lee, Julie.

Edition: 4th ed. Publisher: [S.l.] : Prentice Hall, 2005Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 USU (1).
Profitable product management : powerful techniques for improving products and maximizing profits / RICHARD COLLIER.

by COLLIER, RICHARD.

Publisher: [S.l.] : Butterworth-Heinemann, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.5 COL (3).
The art of cause marketing : how to use advertising to change personal behavior and public policy / Richard Earle.

by Earle, Richard.

Edition: 1st ed. Publisher: [S.l.] : McGraw-Hill, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.5 EAR (1).
Market research in practice : how to get greater insight from your market / Paul Hague, Nick Hague & Carol-Ann Morgan.

by Hague, Paul N | Hague, Nick, 1974- | Morgan, Carol-Ann, 1958-.

Edition: Second edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Koganpage 2013Availability: Items available for loan: Central Library (CL)Call number: 658.83 HAG (1).
The big data-driven business : how to use big data to win customers, beat competitors, and boost profits / Russell Glass, Sean Callahan.

by Glass, Russell, 1976- | Callahan, Sean, 1965-.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Hoboken : Wiley, 2014Online access: Cover image Availability: Items available for reference: Military College of Signals (MCS) Not for loanCall number: 658.872,GLA (1). :
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