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Consumer behavior : and marketing strategy / J. Paul Peter.

by Peter, J. Paul | Olson, Jerry.

Edition: 7th ed. Publisher: [S.l.] : McGraw-Hill/Irwin, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.834222 PET 2004 (1).
Consumer behavior : marketing strategy perspectives / J.Paul Peter.

by Peter, J.Paul | Olson, Jerry.

Publisher: [S.l.] : Irwin Professional Publishing, 1986Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 PET (1).
Consumer behavior and marketing strategy / J.Paul Peter.

by Peter, J.Paul | Olson, Jerry C.

Edition: 6th International student edition ed. Publisher: [S.l.] : McGraw-Hill Publishing Co., 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 PET (1).
Consumer behavior and marketing strategy / J.Paul Peter.

by Peter, J.Paul | Olson, Jerry C.

Edition: 6th International student edition ed. Publisher: [S.l.] : McGraw-Hill Publishing Co., 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 PET (3).
Marketing management : knowledge and skills / J. Paul Peter.

by Peter, J. Paul | Donnelly, Jr, James H | Donnelly, Jr, James.

Edition: 7th ed. Publisher: [S.l.] : McGraw-Hill/Irwin, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.822 PET (1).
Marketing management : knowledge and skills / J.Paul Peter.

by Peter, J.Paul | Donnelly, James.

Edition: 7Rev Ed ed. Publisher: [S.l.] : McGraw Hill Higher Education, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 PET (1).
A preface to marketing management / J. Paul Peter.

by Peter, J. Paul | Donnelly, James H., Jr.

Edition: 7th ed. Publisher: [S.l.] : Irwin Professional Publishing, 1996Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 PET (1).
A preface to marketing management / J. Paul Peter.

by Peter, J. Paul | Donnelly, James H.

Edition: 6 Sub ed. Publisher: [S.l.] : Richard D Irwin, 1993Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 PET (1).
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin/McGraw-Hill, c2001Online access: Publisher description | Table of contents Availability: Items available for loan: Central Library (CL)Call number: 658.8 PET (1).
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