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Profitable product management : powerful techniques for improving products and maximizing profits / RICHARD COLLIER.

by COLLIER, RICHARD.

Publisher: [S.l.] : Butterworth-Heinemann, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.5 COL (3).
Statistics for marketing / Leslie W. Rodger.

by Rodger, Leslie W.

Publisher: [S.l.] : McGraw-Hill Publishing Co., 1984Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 519.5024658 ROD (1).
Marketing plans, fourth edition : how to prepare them, how to use them / Malcolm McDonald.

by McDonald, Malcolm.

Edition: 4th ed. Publisher: [S.l.] : Butterworth-Heinemann, 1999Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.802 MCD (1).
Marketing planning for services / Malcolm McDonald.

by McDonald, Malcolm | Payne, Adrian.

Publisher: [S.l.] : Butterworth-Heinemann, 1996Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.802 MCD (2).
International marketing / Stanley J. Paliwoda.

by Paliwoda, Stanley J.

Edition: 2 Sub ed. Publisher: [S.l.] : Butterworth-Heinemann, 1992Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 PAL (1).
Marketing book, fourth edition.

by Baker, Michael.

Edition: 4th ed. Publisher: [S.l.] : Butterworth-Heinemann, 1999Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 BAK (1).
Marketing plans / Element Books Ltd.

by Ltd., Element Books.

Publisher: [S.l.] : Financial Times/Prentice Hall, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 HAT (1).
Marketing Financial Services Christine Ennew, etc., Trevor Watkins, Mike Wright.

by Christine Ennew, etc., Trevor Watkins, Mike Wright | Ennew, Christine | etc | Watkins, Trevor | Wright, Mike.

Publisher: [S.l.] : Butterworth-Heinemann Ltd, 1990Online access: Amazon.com Availability: Items available for loan: Central Library (CL)Call number: 332.10688 ENN (3).
Solving the management case / Angela Hatton, Paul Roberts, Mike Worsam.

by Hatton, Angela | Roberts, Paul | Worsam, Mike.

Publisher: [S.l.] : Butterworth-Heinemann, 1992Online access: Amazon.com Availability: Items available for loan: Central Library (CL)Call number: 658.4 HAT (6).
Understanding customers / Chris Rice.

by Rice, Chris | Rice, Chris. Consumer behaviour | Chartered Institute of Marketing.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford ; Boston : Butterworth-Heinemann, 1997Online access: Publisher description | Table of contents Availability: Items available for loan: Central Library (CL)Call number: 658.8342 RIC 1997 (1).
Strategic Marketing Management : planning, implementation and control / Richard M.S. Wilson and Colin Gilligan.

by Wilson, Richard. M. S | Gilligan, Colin.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Butterworth-Heinemann, 1999Availability: Items available for loan: Central Library (CL)Call number: 658.802 WIL 1999 (2).
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