NUST Institutions Library Catalogue

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Social media marketing / Tracy Tuten, Michael Solomon.

by Tuten, Tracy L, 1967- | Solomon, Michael R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson, c2013Availability: Items available for loan: Central Library (CL)Call number: 658.8/72 SOL (1).
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Advertising : principles & practice / William Wells, Sandra Moriarty, John Burnett.

by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst).

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006Other title: Advertising : principles and practice.Availability: Items available for loan: Central Library (CL)Call number: 659.1 WEL (1).
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Strategic advertising management / Larry Percy, Richard Rosenbaum-Elliott.

by Percy, Larry | Elliott, Richard H.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford : Oxford University Press, c2012Availability: Items available for loan: Central Library (CL)Call number: 659.1 PER (1).
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Advertising : made simple Frank. Jefkins

by Jefkins, Frank.

Publisher: New Delhi: Rupa & Co., 1992Availability: Items available for loan: Central Library (CL)Call number: 658.5 JEF (2).
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Cases in e-commerce Jeffrey F. Rayport, Bernard J. Jaworski.

by Rayport, Jeffrey F | Jaworski, Bernard J | Rayport, Jeffrey F.

Publisher: Boston, Mass. : McGraw-Hill/Irwin marketspaceU, c2002Availability: No items available : Checked out (1).
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Microsoft site server 3.0 An e-commerce solution Libertone, David

by Libertone, David | Scoppa, Andrew.

Edition: Commerce Ed. Publisher: New Delhi (India) Prentice Hall 2000Availability: Items available for loan: Central Library (CL)Call number: 658.80025 LIB (1).
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How to get ideas by Jack Foster ; illustrated by Larry Corby.

by Foster, Jack, 1930-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: San Francisco : Berrett-Koehler Publishers, 2006Online access: Table of contents only Availability: Items available for loan: Central Library (CL)Call number: 808.066659 FOS (1).
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The art of voice acting : the craft and business of performing for voice-over / James R. Alburger.

by Alburger, James R, 1950-.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Amsterdam ; Boston : Focal Press, c2007Online access: Table of contents only | Publisher description Availability: Items available for loan: Centre for International Peace & Stability (CIPS)Call number: 791.4502 ALB 2007 (1).
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Targeted public relations : how to get thousands of dollars of free publicity for your product, service, organization, or idea / Robert W. Bly.

by Bly, Robert W.

Edition: 1st ed. Publisher: New York : H. Holt, 1993Availability: Items available for loan: Military College of Signals (MCS)Call number: 659.2,BLY (1).
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Salesmanship and Advertising / H.W. Houghton

by Houghton, H.W.

Publisher: London Marketing Consultatns 1944Availability: Items available for loan: Military College of Signals (MCS)Call number: 659.1,HOU (1).
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A complete advertising course / Herbert N. Casson

by Herbert N. Casson.

Publisher: London The Effincay magzine 1958Availability: Items available for loan: Military College of Signals (MCS)Call number: 659.1,CAS (2).
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The technique of salesmanship : A textbook of commerical tracelling and speciality selling / Charles C.Knights,

by C.Knights, Charles.

Edition: 2nd Ed Publisher: London Sir ISAAC Pitman & Sons Ltd 1945Availability: Items available for loan: Military College of Signals (MCS)Call number: 659.1,KIN (1).
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Retail salesmanship / Cunliffe L. Bolling,

by Bolling, Cunliffe L.

Edition: 2nd ed Publisher: Sir Isaac pitman& Sons Ltd London 1945Availability: Items available for loan: Military College of Signals (MCS)Call number: 699.1,BOL (1).
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Subliminal persuasion :influence & marketing secrets they don't want you to know -(E-BOOK) Dave Lakhani.

by Lakhani, Dave.

Publisher: Hoboken, N.J. : John Wiley & Sons, c2008Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Military College of Signals (MCS)Call number: 658.8 LAK (1).
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The Digital Handshake (E-Book) [Elektronisk resurs] : Seven Proven Strategies to Grow Your Business Using Social Media.

by Seven Proven Strategies to Grow Your Business Using Social Media.

Publisher: Hoboken : John Wiley & Sons, Inc., 2009Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: Military College of Signals (MCS)Call number: 658.872 PRO (1).
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Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp, University of South Carolina, J. Craig Andrews, Marquette University.

by Shimp, Terence A | Andrews, J. Craig.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : South-Western Cengage Learning, ©2013Availability: Items available for loan: Central Library (CL)Call number: 658.8/2 SHI (1).
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Advertising ethics / Edward H. Spence and Brett Van Heekeren.

by Spence, Edward, 1949- | Van Heekeren, Brett.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005Availability: Items available for loan: Central Library (CL)Call number: 174/.9659 SPE (1).
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Data mining for dummies / by Meta S. Brown.

by Brown, Meta S [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ : John Wiley & Sons, [2014]Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Central Library (CL)Call number: 006.3 BRO (1).
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Marketing research, 7th edition / George Day.

by Day, George | Aaker, David | Kumar, V.

Edition: 7th ed. Publisher: [S.l.] : Wiley, 2000Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 6380 AAK (1).
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Marketing research / David A. Aaker.

by Aaker, David A | Kumar, V | Day, George S.

Edition: 5 Sub ed. Publisher: [S.l.] : John Wiley & Sons Inc, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.83 AAK (1).
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Basic marketing research / Gilbert A. Churchill.

by Churchill, Gilbert A.

Edition: 4th ed. Publisher: [S.l.] : South-Western College Pub, 2000Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.83 CHU (1).
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Marketing research / Carl McDaniel.

by McDaniel, Carl | Gates, Roger.

Edition: 6th ed. Publisher: [S.l.] : Wiley, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8'3 DAN (1).
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Marketing research : an applied approach / Thomas C. Kinnear.

by Kinnear, Thomas C | Taylor, James R.

Edition: 5 Har/Dsk ed. Publisher: [S.l.] : McGraw-Hill Companies, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.83 KIN (1).
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The handbook of online marketing research : knowing your customer using the net / Joshua Grossnickle.

by Grossnickle, Joshua | Raskin, Oliv.

Edition: 1st ed. Publisher: [S.l.] : McGraw-Hill, 2000Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8302854678 (2).
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Electronic marketing and the consumer.

by Peterson, Dr. Robert A.

Edition: illustrated edition ed. Publisher: [S.l.] : Sage Publications, Inc, 1997Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 ELE (1).
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Marketing channels : a relationship management approach / Lou E Pelton.

by Pelton, Lou E | Strutton, David | Lumpkin, James R.

Edition: 2nd ed. Publisher: [S.l.] : McGraw-Hill/Irwin, 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 PAL (2).
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E-commerce : real issues and cases / Chris Knapp.

by Knapp, Chris.

Edition: 1st ed. Publisher: [S.l.] : South-Western College/West, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 KNP (1).
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Max-e-marketing in the net future : the seven imperatives for outsmarting the competition / Stan Rapp.

by Rapp, Stan | Martin, Chuck.

Edition: 1st ed. Publisher: [S.l.] : McGraw-Hill, 2000Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 RAP (1).
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Making markets : how firms can design and profit from online auctions and exchanges / Ajit Kambil.

by Kambil, Ajit | Heck, Eric Van | Heck, E. Van.

Publisher: [S.l.] : Harvard Business Press, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 KAM (1).
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E-marketing, third edition / Judy Strauss.

by Strauss, Judy | El-Ansary | Frost, Ray.

Edition: 3nd ed. Publisher: [S.l.] : Prentice Hall, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 STR (2).
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Entrepreneur magazine : guide to integrated marketing / Jeanette Smith.

by Smith, Jeanette.

Publisher: [S.l.] : John Wiley & Sons, 1996Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 SMI (3).
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The art of cause marketing : how to use advertising to change personal behavior and public policy / Richard Earle.

by Earle, Richard.

Edition: 1st ed. Publisher: [S.l.] : McGraw-Hill, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.5 EAR (1).
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Advertising : principles & practice / William Wells, Sandra Moriarty, John Burnett.

by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst).

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006Other title: Advertising : principles and practice.Availability: Items available for loan: Central Library (CL)Call number: 659.1 WEL (1).
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Advertising management / Rajeev Batra, John G. Myers, David A. Aaker.

by Batra, Rajeev | Myers, John G, 1933- | Aaker, David A.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c1996Availability: Items available for loan: Central Library (CL)Call number: 659.1 BAT (2).
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Design basics / David A. Lauer and Stephen Pentak

by Lauer, David A.

Publisher: New York : Holt, Rinehart, and Winston, c1979Availability: Items available for loan: School of Art Design and Architecture (SADA)Call number: 745.4 LAU 1979 (1). Checked out (1).
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Power sales writing / Sue Hershkowitz-Coore.

by Hershkowitz-Coore, Sue.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2003Online access: Contributor biographical information | Table of contents | Publisher description Availability: Items available for loan: Central Library (CL)Call number: 808.06659 HER (1).
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Kellogg on advertising & media :the Kellogg School of Management the Kellogg School of Management

by Calder, Bobby.J | J.L. Kellogg Graduate School Of Management.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley & Sons, c2008Other title: Kellogg on advertising and media.Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 659.111 KEL (3).
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Advertising management

by Batra, Rajeev ,Myers, John G ,Aaker, David A.

Edition: 5THMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: NEW DELHI PRENTICE HALL 2004Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 658.16 BAT (1).
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Campbell, Karlyn Kohrs Jamieson, Kathleen Hall

by Campbell, Karlyn Kohrs Jamieson, Kathleen Hall.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA WADSWORTH 2001Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 302.23 JAM (1).
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Microsoft site server 3.0, an e-commerce solution

by Scoppa, Andrew Libertone, David.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: NEW JERSEY PRENTICE HALL 2000Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 658.80025 LIB (1).
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Electronic job search revolution, how to win with the new technology that's reshaping today's job market

by Morrow, Thomas J Kennedy, Joyce Lain.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: NEW YORK JOHN WILEY 1996Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 650.14 KEN (1).
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Increasing hits and selling more on your web site

by Helmstetter, Greg.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: NEW YORK JOHN WILEY & SONS 1997Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 658.8 HEL (1).
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Life after the 30- second spot, energize your brand with a bold mix of alternatives to traditional advertising

by Jaffe, Joseph.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA JOHN WILEY & SONS 2005Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 659.1 JAF (1).
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Gimme, the human nature of successful marketing

by Hallward, John.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA JOHN WILEY & SONS 2007Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 658.8 HAL (1).
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The perfect sales piece a complete do-it-yourself guide to creating brochures,catalogs,fliers and pamphlets

by Bly, Robert.W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: NEWYORK JOHN WILEY 1994Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 659.13 BLY (1).
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Advertising basics! : a resource guide for beginners / J.V. Vilanilam, A.K. Varghese.

by Vilanilam, John V | Varghese, A. K. (Ajit Kuriakose).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi ; Thousand Oaks, Calif. : Response Books, 2004Online access: Table of contents only | Publisher description Availability: Items available for loan: Central Library (CL)Call number: 659.1 VIL (1).
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Brandscaping : worlds of experience in retail design = Erlebnisdesign für Einkaufswelten / edited by = herausgegeben von Otto Riewoldt.

by Riewoldt, Otto.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: engger Publisher: Basel ; Boston, MA : Birkhauser-Publishers for Architecture, 2002Availability: Items available for loan: School of Art Design and Architecture (SADA)Call number: 725.21 BRA 2002 (1).
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